About

Welcome to Social Branding Blog – a blog to help you manage your social brand.

What is a Social Brand?

It’s a brand–either personal or business–that takes advantage of social media and web 2.0 technologies. If you engage others to build brand equity, you have a social brand.

Who started this blog?

Steve Campbell is an aspiring entrepreneur, social influencer, and web blogger. Originally from New Castle, Pennsylvania, Steve attended Penn State University and graduated with a B.S. in Information Sciences & Technology. He currently lives and works in New York City.

Steve is employed as a Community Manager at VaynerMedia, where he engages social communities and helps clients build brand equity. He also works as a Staff Writer for MakeUseOf, where he has written hundreds of tech-related articles on various platforms and applications.

Where can I reach Steve?

If you have any suggestions, feedback, inquiries, opportunities, or you would just like to chat with Steve, head over to the Contact page. You can also follow him on Twitter @Steve_Campbell.