June 2010

I watched this TED video last night and found it pretty interesting. In it, Clay Shirky talks about ‘cognitive surplus’ — the shared, online work we do with our spare brain cycles. He cites examples in which we can create a more cooperative world.

Leave your thoughts in the comment section.

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Today I just wanted to talk a little bit about the importance of guest posting. Whether you are a blog owner or just a frequent visitor of others’ blogs, writing guest posts can help spread your brand across different platforms and audiences.

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Since it’s Monday, I figured this would be a good infographic to share. The 40-hour workweek has been the standard for many years but with increases in technology many say we’ll see a decline. As efficiency and automation increases work hours should decrease.

Another infographic from VisualEconomics, this one displays the percentages of people around the world who still work 40+ hours a week.

Since the image is so huge, I have posted a link to it here.

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It’s Friday! Time for another installment of the Friday Link Session. Below you will find links to some of the content I found interesting this week. This should hold you over ’til Monday. Enjoy the weekend!

How 3 Friends And A Credit Card Built Meebo [Video]

~ Mixergy

Ask The Readers: What is the Main Hub of Your Personal Brand Online?

~ Personal Branding Blog

How To Compare Your Social Media Presence With Your Competitors

~ SocialMouths

Logos Outshine Personal Brands

~ Exile Lifestyle

Top 10 Signs You’re Drinking Your Own Kool-Aid When Pitching Bloggers

~ Conversation Agent

What did you think? Let me know in the comments what your favorite posts were this week and I’ll be sure to check ‘em out.

If you are looking for more content check out my TwitterStumbleUpon, and Google Reader accounts as well.

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Over the past several weeks I have shared a lot of information pertaining to brand management and utilizing social media. One of the things I have yet to discuss is the importance of developing a plan, so today we’re bringing it back to the basics.

Planning and organization are two underrated skills in my opinion. You can do all the work you want developing your brand but if you don’t formulate and stick to a solid plan it’s practically worthless.

Admittedly I’m trying to get better at this myself so suffice it to say I will be covering this in more detail in the near future, but here’s what I have so far:

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