“Consistency. Consistency demonstrates commitment. You’re going to earn trust because you’re consistent.” ~ Michael Port
Today I want to talk a little bit about consistency. Whether you own a blog, create content, or engage with others using social media, you need to get into the habit of maintaining a constant pace. Otherwise, your efforts to keep your audience will fall short.
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One of the things I’m constantly thinking about when it comes to my blog is whether or not to make it more or less personal. What I mean by that is, what is the best approach–to create posts that inform/educate that are mostly supported facts, or create posts based around my thoughts and opinions so you get a feel for who I am?
The conclusion I’ve come to is both. I can’t be afraid to change up my style every once in a while. After all, it is my blog, so why wouldn’t I control my own content?
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Everyone seems to give their own tips and tricks to being a better blogger so I figured I’d give it a shot. When blogging, there are a few things I like to make sure to do each and every time to help out my cause.
This will be part 1 of what will hopefully be an ongoing series of blogging tips. Let’s start with the basics.
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I am a big fan of blog content. If you’re reading this, then the chances are good that you are too.
Whether you’re a brand manager, marketer, or just someone looking to make a name for yourself or your product/business, following the right blogs can be a source of free education.
Out of the hundreds of blogs I (try to) follow regularly, I have compiled this list of some of the very best when it comes to social branding.
If you read these blogs regularly, you will learn a lot about brand marketing. Look for more lists like this in the future, as I am always on the hunt for useful content!
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Getting discovered through social branding can be a difficult task at times. It takes persistence, a sound strategy, and communication. All of your hard work could be useless, however, if you don’t have a home base.
By home base, I mean a central hub for your content. One blog or website that you can direct everyone to and easily be found on the Internet. This blog is my home base. It’s where I direct all of my friends/followers from all of my social profiles and communities.
Allow me to explain a few key factors about establishing your home base:
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