Brand Marketing

Be Original

by Steve Campbell on September 8, 2010

dirty car art

What are you doing to stand out from the crowd? Creativity goes a long way when marketing your brand, and coming up with an original idea isn’t easy.

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Check out this short video from Square. Square is a technology that allows users to make and accept payments with mobile devices. This essentially allows any person or business to accept credit cards for their products. If this becomes popular (more like when), you will begin seeing the Square brand everywhere, which will allow you to recognize where Square payments are accepted.

What do you think of this technology? Would you be willing to incorporate Square into the selling of your products? If not, why? Answer in the comments below.

I am a big fan of blog content. If you’re reading this, then the chances are good that you are too.

Whether you’re a brand manager, marketer, or just someone looking to make a name for yourself or your product/business, following the right blogs can be a source of free education.

Out of the hundreds of blogs I (try to) follow regularly, I have compiled this list of some of the very best when it comes to social branding.

If you read these blogs regularly, you will learn a lot about brand marketing. Look for more lists like this in the future, as I am always on the hunt for useful content!

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Here it is, another installment of the Friday Link Session. Below you will find links to some of the content I found interesting this week. This should hold you over ’til Monday. Enjoy the weekend!

Brand Language: A 2020 Vision

~ MarketingProfs

Should You Outsource Social Media?

~ Conversation Agent

7 Truths About Social Media Marketing

~ Techipedia

Social Media Projects You Could Start Today

~ Chris Brogan

Whats Still Hot in Emerging Social Media Networks

~ 10e20

Grow Your Freelance Business Through Sub-Businesses

~ AnywhereMan

Social Savvy: Thread

~ The Lost Jacket

What did you think? Let me know in the comments what your favorite posts were this week and I’ll be sure to check ‘em out.

If you are looking for more content check out my TwitterStumbleUpon, and Google Reader accounts as well.

In light of my services to jury duty this week (fun stuff, lemme tell ya) I’ve decided to post a few videos. Today’s is one of my favorites because it involves Gary Vaynerchuk speaking about social media on CNN.

I love how Gary is so direct in answering questions because he just gets to the point and doesn’t dance around questions with any marketing wordage. Videos like this one are the reason this site exists, hands down. Enjoy.

Think you’ve got the chops to do what you love?

Leave your thoughts in the comments.